Attention economy is the largest and most disruptive innovation in both the information and in marketing. Smart homes are ubiquitous, connected devices that enable people to monitor, and that which is exploited by a large number of people. Attention economy is, therefore, revealed in the transformation of the public sphere into a panorama of relationships of things, of affects, of intentions. The singular constellation of social relations is the ‘state of Things’. It is also, in a way, a mode of production, which throws light on and gives expression to the intensities of this social process and appears in it a kind of objectivity and a mode of definition so that the political process may more appropriately be regarded as a kind of activity. A space is thus less a specific place or a general archetype of entities, and more a particular constellation of relations and a particular object. A space is thus, one in which, what is stored in the ‘actual’ is also what can be transformed into a modulating effect of that, and the inclusivity of the non-human perspective, be it nature or machine.

The World And The Flock speculates about the capacities of the famous Geneva sheep flock to change our perception of the city. Thus, the flock that roams the gardens of Jardin des Nations, the heart of so called International Geneva, becomes a connecting and form-making element. The project offers an alternative reading, beyond the dispersed, isolated and fenced estates of International Geneva. The circulating flock becomes a spatial factor that is ordering social realtions through the (un)built. Seen, observed, monitored, the event unfolds its impact on multiple channels: from the physical to the digital. Thereby, the public space which nowadays is weakly articulated, scattered and isolated within the city of Geneva, becomes more connected and attractive to both locals and tourists and not only for members of International Geneva. Ingredients Grass, fences, water, trees – everything the flock needs can be found on site. The only missing elements, were a barn and salt for the sheep to winter. The flock is kept on rotating pastures, called padocks. There it grazes for four days before moving on, rotating from land to land, using normal asphalt roads. In the course of one year, the flock visits the United Nations, the U.S. Mission, the Rothschild estate, and many others. Every last weekend of the month, the flock leaves the Jardin des Nations and moves into the city. This urban event reconnects the isolated Jardin des Nations with the city of Geneva which is itself a city of (dis)connected madows.